Monday, December 10, 2007

Carl Herko - new PR guy at the Oregon Symphony

It's not often that the new PR person at the Oregon Symphony is greeted with fanfare, but that's what it feels like from my perspective. I received an email announcement from Elaine Calder that Herko is the point person for the Symphony's publicity. Herko has a strong background in journalism (as David Stabler notes in his blog), and it will be very interesting to see what Herko will do to help advance the cause of the orchestra.

Herko's official title is Vice President, Media & Public Relations or VPMPR for short. He has lived in Buffalo, NY for decades, but he moved to the Northwest a couple of years ago. I'm looking forward to meeting him and finding out his perspective on the orchestra.

As an additional note, I like how Elaine Calder comes out before the orchestra concerts begin to welcome everyone and introduce the orchestra. Calder's personality comes across as genuine and likable, and I've heard good comments in the audience.

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